Project Mama Organic Herbs
Branding | Packaging
The makers of Mama Organic Herbs realised the unique therapeutic abilities of incense sticks, which are a timeless way of filling the atmosphere with purity, serenity, and tranquillity. They offer a myriad of artfully designed incense sticks inspired by the rich biodiversity endemic to the Asian continent. This idea was to be communicated through the packaging. A plethora of colours derived from the exotic flora that constitutes this healing product have been used for the same.
The design direction follows the ideas of a story, scene depicting the harvesting stage of cacao.
The farmers who are crucial in this process are the heroes of this
concept. The colours and the elements in design change according to the region where mama-organics cacao is sourced from. The people in the illustration change in terms of clothing, ethnicity and
textiles. The colours vary in the design like Cacao sourced from
Ecuador has a tropical palette. Uganda has a safari dusk palette and the blended one has a whimsical palette which brings out the magic in it.
The design direction follows the ideas of a story, scene depicting the harvesting stage of cacao.
The farmers who are crucial in this process are the heroes of this
concept. The colours and the elements in design change according to the region where mama-organics cacao is sourced from. The people in the illustration change in terms of clothing, ethnicity and
textiles. The colours vary in the design like Cacao sourced from
Ecuador has a tropical palette. Uganda has a safari dusk palette and the blended one has a whimsical palette which brings out the magic in it.
The design direction follows the ideas of a story, scene depicting the harvesting stage of cacao.
The farmers who are crucial in this process are the heroes of this
concept. The colours and the elements in design change according to the region where mama-organics cacao is sourced from. The people in the illustration change in terms of clothing, ethnicity and
textiles. The colours vary in the design like Cacao sourced from
Ecuador has a tropical palette. Uganda has a safari dusk palette and the blended one has a whimsical palette which brings out the magic in it.
The design direction follows the ideas of a story, scene depicting the harvesting stage of cacao.
The farmers who are crucial in this process are the heroes of this
concept. The colours and the elements in design change according to the region where mama-organics cacao is sourced from. The people in the illustration change in terms of clothing, ethnicity and
textiles. The colours vary in the design like Cacao sourced from
Ecuador has a tropical palette. Uganda has a safari dusk palette and the blended one has a whimsical palette which brings out the magic in it.
