BRANDING
Inara is a premium range of ayurvedic skin and hair care products. A sub brand of Forest Essentials, India’s foremost ayurvedic luxury brand, the range of Inara products are all natural. Inspired by the Tree of Life, the logo is a modern rendition of this prominent and recurring motif in Indian art and culture. A muted, yet rich palette of earthy tones is used across the packaging, against which the gold tonality of the logo retains its strength and depth.